‘A Quiet Place’ is a must watch for those who haven’t seen it!
Quick plot summary: The film follows a family struggling to survive in a post-apocalyptic world inhabited by blind creatures with an acute sense of hearing. To survive in their world you need to be - quiet!
Their strategy and creative on social media, DVD release and in-cinema pieces tied seamlessly into the film’s world. They played on the scary limitations the characters face to give their audience a feel for the experience to come.