The opportunity

Three Barrels Brandy, your mum's favourite tipple, wanted to engage with a younger audience. They had a loyal social following but needed a fresh new approach to engage these fans and recruit new ones while bringing their revitalised new brand to life.

The solution

Using the new brand assets we brought their creative platform of Embrace the Unexpected to life with a summer campaign that defined a clear personality and kickstarted a meaningful conversation on their social channels.

The results

Our regular feed of engaging content entertained existing followers and captured new ones, building 10x more Facebook likes in less than 6 months and nurturing a new following over on Twitter.